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Jul 2, 2023
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May 16, 2023
Our comprehensive guide explores the essential audits that every email marketer should regularly perform to maintain healthy and optimized email programs.
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May 10, 2023
In this article, we’ll explore organic list building, paid list building, and most importantly—ways to maximize your opt-in rate.
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Apr 19, 2023
Avoid deliverability issues caused by spam traps with our comprehensive guide, which covers the different types and sources of traps and provides recommendations for resolving them.
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Sep 19, 2023
Learn how to measure and benchmark email activity with our ultimate guide, covering a wide variety of email metrics and their significance in mapping the customer journey.
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Jan 31, 2023
Shrinking budgets, difficulty tracking customers due to evolving privacy regulations, and ever-rising consumer expectations. These are some of the macro trends we expect will affect Marketing in 2023.
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Jan 31, 2023
To help you plan your marketing efforts in context and navigate the current economic environment, we’ve laid out the consumer and marketing macro trends for 2023. Making sure that your brand can navigate the new terrain — and reach all its targets.
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Jan 31, 2023
12 real-life examples of how brands use WhatsApp to increase engagement, conversion and leads across the customer journey
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Dec 1, 2022
In busy holidays, 9 top tips help your email reach every customers inbox.